Staging Like a Pro: How to get your home photo ready. By Kelsey McPherson

mcpherson1, February 25th, 2017 at 8:30 pm


First impressions are everything, and the same goes in the world of real estate. For a long time, the old standard for ensuring your home made a good first impression was by maximizing curb appeal. Nowadays, with the majority of today’s buyers using the internet to search for homes, having great pictures of your space can make all the difference. Photos are one of the most effective marketing tools to make a lasting first impression and incite buyers to come check it out in person. Our team at McPherson Group takes great pride in our high-end marketing materials, and our marketing specialists are experts at making your home look its best. However, taking a great photo isn’t just about a simple ‘point and shoot’. In fact, there are a number of other different staging techniques to consider that can help get your home ready for its closeup. While deep cleaning the whole house from top-to-bottom is a given, you’ll also want your space to appear tidy, bright and welcoming – both inside and out. Here are some more staging tips to prepare your home for photo day. Inside: Open all blinds and other window treatments Make the beds Remove personal […]

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BC Government offers down payment loans to first-time home buyers by Kelsey McPherson

mcpherson1, December 16th, 2016 at 11:30 pm


Exciting news rocked BC’s real estate industry with the announcement the BC Government’s plan to help home buyers get their foot in the door to their first home. Called the BC Home Owner Mortgage and Equity Partnership program, this new action plan offers qualified buyers with a government-backed loan of up to $37,500, or 5 per cent of the purchase price, with a 25-year loan. No payments are required to be made and interest will not accrue for the first 5 years. After the first 5 years, home buyers will be able to pay off the loan at any time or make extra payments with no penalty, allowing for lots of time to save up. Applicants must be pre-approved for a first mortgage, plus there are a number of other requirements for the program, including limits on income, home purchase price and residential obligations. The goal is to match part of a buyer’s down payment to help people who can afford mortgage payments, but who are having trouble saving up for a down payment.  This program comes as part of the government’s housing strategy to make home ownership more attainable and affordable for the middle-class anywhere within the province. While […]

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Sell High, Sell Now: Why now is the time to sell your home in Nanaimo, Parksville, or Qualicum Beach.

mcpherson1, December 10th, 2016 at 7:35 pm


Peter Lynch, the legendary fund manager, once said “know what you own, and know why you own it.” If you’re a homeowner in the Parksville, Qualicum Beach, or Nanaimo areas, you know you own a house in a seller’s market. The biggest reason? An unprecedented lack of supply. There are virtually no single family homes available, and buyers from the lower mainland and other provinces are lining up to compete over anything that comes on the market. In October 2016, the number of active single-family home listings dipped to the lowest number ever recorded by the Vancouver Island Real Estate Board (VIREB). In fact, according to VIREB, the average year-over-year sale price in the Nanaimo, Parksville, and Qualicum areas increased by 18% in some areas while total sales dropped by as much as 15% thanks to limited supply. To a homeowner that all sounds great, and you’re probably tempted to postpone selling, but experts are beginning to predict an end to the boom times. If you’ve been looking at downsizing, or you’ve been planning a move, this is the time to capture the value in your home.           Why now? The lack of supply that has been driving home prices […]

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